SEO copywriting is an art form in which not all writers achieve good readability. Website visitors don’t need (or want) to be confronted with content that’s been compromised by clunky keyword placement. A good quality SEO copywriter knows that.
Experienced SEO copywriters also understand the complex array of tactics that discreetly improve keyword relevance. Things like keyword:
And there you were thinking some marketing guru had a mortgage on the 4 Ps. Nope. Good SEO copywriting does too.